Over the years, blogs have become a popular source of information for many fields. A couple of rapidly growing areas in blogging are wildlife conservation and nature. Despite its popularity, it is important to remember that creating high-quality content is not as easy as it seems. While some types of blogs do not need so…
The term Conservation Marketing has been coined by the founder of Biodiversity Business, Barbara de Waard. She realised the urgent need to upskill conservationists for the digital age, after more than a decade of practising marketing communications in the Conservation sector. Generation Climate will dominate this century. And conservationists have a crucial role to play…
Hi, I'm Eleanor and I completed the Malaysia Marketing Internship for Conservation. Apart from having the time of my life in tropical rainforests, amazing beaches and coral reefs and exploring Malaysia's wonderful culture, the marketing internship definitely benefited my career. That's why I can honestly say it's one of the best things I've ever done…
I've arrived in Malaysia, ready to begin my new Conservation Marketing Internship. Last week I met my fellow marketing interns in Kuala Lumpur where we planned a few sight seeing trips to get to know each other a little better. Like many people of my generation, a lot of our research is done via social…
'Where sustainable seafood can be found?' or 'Which fish is sustainable?' are questions that many environmentally conscience consumers are asking today. With the world's overfishing crisis and fish stock depletion, there's been no shortage of pressure on retailers to sell responsibly caught or farmed seafood. A whole host of campaigns, from the Greenpeace Tuna League…